john ruskin, englischer sozialreformer 1819 ~ 1900

it is unwise to pay too much, but it is more unwise to pay too little.

when you pay too much you lose a little money, that is all.

when you pay too little sometimes you lose everything, because the thing you bought is incapable of doing whatever it is meant to do.

the common law of business balance prohibits paying a little and getting a lot - it cannot be done. if you deal with the lowest bidder, it is well to add something for the risk you take.

and if you do that, you will have enough to pay for something better.

bigb  |  philosophy


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